Language Ease — Identity, Webdesign
Art Direction, Design, Illustration
Plugging along the Olympics craze - that happened in China, if you didn't notice - a startup wanted to create a mobile based language course starting with chinese. My take on it was to make it look and sound easy and light hearted — almost funny. It's not a super serious language course but something that you learn for your vacation or to just get by.
Photos were layout only. Glad to give credits, but I can't remember where I took them.

Logo, Business card

Hand-drawn font

Postcard-sized ad

Website concept

Lesson video